Michelyn Camen gave me the occasion to explain the Oud Caravan project and the philosophy behind it in an interview on Cafleurebon.
I invite you to discover the explanation on the âPerfume Evolutionâ that we are living in the present years.
Unconventional thoughts about perfumery blogs
Bloggers have been increasingly courting the industry for recognition (Fifis awards, seats in committees, invitations to eventsâ¦) and some of them are losing sight of their original mission of promoting conscious consumerism.
About the perfume industry
The industry cannot anymore impose its own criterions and logic, the consumer is gradually gaining the power to impose his will to shape the products, and the refusal of the industry to compromise is digging a growing abyss between what the people really want and what the industry offers.
About philosophy of perfume
My philosophy as a natural perfumer is to produce âReal perfumes made for real people with real ingredientsâ.I am wondering what philosophy is behind âsynthetic crap made for profits with deceptive marketingâ
About Indie perfumers
The new generation of perfumers are friendly, idealistic and passionate, the opposite of what a perfume corporation is.
A draw for a bottle of Oud Caravan and much moreâ¦ on CAFLEUREBON
I shall be glad to have your comments.